Craveables

The Project Description

Craveables is a place for a hearty breakfast, a satisfying lunch, and a comforting dinner. From classic comfort food to innovative creations, their menu offers a world of taste and inspiration. The eatery is committed to offering quality ingredients and exceptional service, ensuring a memorable dining experience.

Published Year

2023

Services

UI/UX Design, Development, Brand Identity, Marketing, Packaging, SEO

Industry

Cafe, Food

Client

Canada

Initial Obstacles for Craveables Caffe

Like many online restaurant businesses, Craveables initially faced challenges that hindered its ability to fully capitalize on its popularity and establish a strong online presence.

After partnering with SrveUp, we conducted a detailed analysis to identify the specific areas where Craveables could benefit from our expertise.

Lack of Brand Recognition
Limited Online Authority
Mobile Optimization Issues

Revitalizing Craveables: A Digital Transformation

Content Strategy and SEO Optimization

We developed a consistent stream of high-quality content, including blogs, articles, and social media updates, that provides value to your target audience.

Building Trust and Credibility

We launched a review campaign and partnered with influencers to build credibility and used customer testimonials & social proof to boost trust.

Mobile Optimization

We optimized the website for mobile users, improving navigation and readability. This boosted mobile traffic retention and overall SEO performance.

Website Structure and Optimization

We overhauled the website’s structure, optimizing for targeted keywords and creating relevant landing pages for brunch, breakfast, and dessert categories.