The Project Description
Gourmet Trading Co. is a Canadian specialty food retailer that has been bringing the best brands to the country since 1990. They offer various gourmet food products, including jams, beverages, grill sauces, antipasti, olives, snacks, pasta, and more.
Publisher Year
2022
Services
SEO & PPC
Industry
E-commerce, Food
Client
Canada
RoadBlocks Our Client Faced During Their Marketing Launch
Gourmet Trading Co., a renowned Canadian specialty food retailer, approached us seeking solutions to their marketing challenges. Despite significant investments, it was struggling to reach its target audience effectively and maximize its return on investment.
Upon conducting a comprehensive audit and market research, we identified several key areas where their marketing strategies could be improved.
- Limited Target Market
- Cart abandonment
- Product-Focused SEO
Digital Feast: Served by ServeUp
Targeted Culinary Marketing Campaigns
We precisely reached their discerning audience with mouthwatering promotions
Email Marketing Automation
SrveUp built and nurtured a loyal following for exclusive culinary insights
SEO Optimization for Product Pages
We helped Gourmet Trading Co. improve their search engine visibility for relevant product keywords
Customer Support
We provided excellent customer support to address concerns customers had during the checkout process
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Our Success Stories
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